Sketches of Lauren's collection above.
The idea for the swing tag was to look at folding, pockets and structured shapes. Below I have designed and developed a few ideas.
(SCAN IN AND PHOTOGRAPH SKETCHES N MOCK UP)
I think the pocket one works better as Lauren mentioned she'd like to have a pull out with info of the range on it. The pocket idea also replicates the emphasised pockets on the collection.
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