Monday 30 April 2012

Wood laser cut tags for bottles

feather drawing

laser cut into plywood

The tags will be attatched to the bottles to make it look like a fallen feather from an angels wing

Lasercutting the minatures case

Ideas


Pattern to cut


Photo's

Thermochromic Paint




Waterstones Initial Ideas







Swingtag info


The Info fold out within the swingtags with info on the collection.
I think it'd be nice to include the collection range so you knew what the garment was part of ...its a small version of the lookbook which would work as further advertising for Lauren's collection.











Saturday 28 April 2012

mini booklet printed.










Denim+


IYA were commissioned to create an exciting and unique brand identity and visual style for this new start-up. We wanted to create a brand that had a multi-layered approach and could illustrate the craftsmanship that goes into making a fine pair of jeans. The solution was to use indigo inks to paint simplified + icons and marry them up with A strong set of logotypes.
See also: DENIM+ website


DENIM+
DENIM+
DENIM+
DENIM+
DENIM+

Hudson Exhibition Stand – Micam 2012



IYA have created a strong visual identity for the Hudson interiors.
The starting point is a physical window into the exhibition space which guides visitors into the stand. A family of furniture pieces was designed using domestic and industrial influences. These can be used as individual pieces or grouped in various combinations to create flexible displays for any space.
Designing a system which is both flexible and functional was really important but we didn’t want to have a typical retail atmosphere, opting to develop a warm and inviting environment which is timeless.
The stand has a modern, eclectic feel with materials including black steel, teak and a door from Morocco which was constructed into a steel frame to make the central meeting table.
The branding was a mix of 2D posters and 3D letters with a mood wall of collectables to express the Hudson brand.
Build: Ginger Projects




Hudson Exhibition Stand – Micam 2012
Hudson Exhibition Stand – Micam 2012
Hudson Exhibition Stand – Micam 2012
Hudson Exhibition Stand – Micam 2012
Hudson Exhibition Stand – Micam 2012
Hudson Exhibition Stand – Micam 2012

Crossover Mini Booklet

As Jonny worked on the main publication taking on my ideas for the layout further I worked on the smaller inner information booklet.

This would include:

-Event list for 1 week
-Map
-Contact details / directions etc.

We decided to use the salmon stock for this booklet so it wouldn't be discarded as a standard book.
This mini book can be removed from the main publication so that it can be carried around so that you always know whats going on throughout the week.

I created an event for each night using the idea of collaborations and the artists involved I created an idea for an event / workshop or talk each day of the festival to show how it would work.







I designed the map of the area around Cornerhouse taking out design elements into consideration the two crossroads circled with an 'O' where the exhibition took place to continue the X / O logo. I used a google maps to base my map on.










We used a hotdog format on A3 paper that folded down to A6 so that it would fit nicely into the publication but could be read like a book and viewed the map fully.