Wednesday 11 January 2012

Lorenzo workshop

3 Areas:
-Research
-Design Process
-Production

Informal discussions:
-What I'm about?

Research:

Subject area:
-Fashion- boutiques, designers
-Food, luxury products, conceptually
-Trends Vs Brand style
-Different Age groups
-Fashion conscious audience
-Different Styles- influences
-Luxury Products
-How people perceive fashion branding
-The experience created for the consumer

Theme:

-Consumerism
-Retail Sector
-Culture industry the arts


Content

PRIMARY SOURCES:
-Studios ...how its done in industry
-Retail creative teams visit
-collecting information from stores

SECONDARY SOURCES:
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Design Process:


-Investigating branding concepts
-
-Print driven processes


Production:

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